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Design Thinking in User Experience

Posted on 25 March 2021 by EBWAY Development
Featured Image Design Thinking in User Experience - Design Thinking in User Experience

Excelling in the business world calls for great effort and determination. One of the vital elements that have seen many companies thriving is the use of strategic marketing approaches. From product designing, marketing, to generating revenue, a business must have an effective plan to ensure that its products meet the target market’s needs. A crucial step involves design thinking. 

Notably, every business should seek to address the problems affecting a specific audience. Even though you may be biased to offer certain products, design thinking helps ensure that you provide the right product for the right group of consumers. This article will discuss in detail design thinking in user experience. 

Design Thinking in Solving Problems

Featured Image Design Thinking in User Experience Design Thinking in Solving Problems - Design Thinking in User Experience

When you hear about design, think about finding a solution to a problem rather than just imagining pretty visuals. In design thinking, you must establish an effective way of solving problems through researching user preferences, identify the pain points and coming up with a solution to them. Several steps are involved in the process, and this includes defining the pain points, generating ideas on how to eliminate the obstacle, creating a prototype, and testing it. 

The Importance of Design Thinking in UX

Featured Image Design Thinking in User Experience The Importance of Design Thinking in UX - Design Thinking in User Experience

Design thinking helps improve the lives of product users. Ideally, design thinking solves a user’s pain points. In days gone by, product developers and other professionals used design thinking to get a better understanding of their business models. However, it is important to note that design thinking is not entirely linear. There is a lot of trial-and-error activities that eventually foster excellent results. 

The methodology provides answers to daily questions like establishing unique business concepts, generating effective solutions for business partners, and accelerating the development processes. As a result, the design thinking teams must remain multidisciplinary. It enables the generation of different views, hence addressing the problem from an unbiased perspective. 

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Ways SEO & Web Design Go Together

Posted on 1 March 2021 by EBWAY Development
Featured Image Ways SEO Web Design Go Together - Ways SEO & Web Design Go Together

Undoubtedly, you can improve the performance of your website when you focus on web design and SEO. Most people tend to focus on digital marketing as a tool to enhance their website traffic. However, other tools can market their products and services, and integrating marketing tools to increase website performance is one of them. This article will provide the information worth understanding on how SEO and web design go together. 

Web Design and SEO Make Your Website Mobile Friendly

Featured Image Ways SEO Web Design Go Together Web Design and SEO Make Your Website Mobile Friendly - Ways SEO & Web Design Go Together

If you’re familiar with SEO and web design, you may make your website mobile-friendly. In 2015, Google used mobile-friendliness as a ranking factor. It is a clear indication of how mobile-friendliness is essential, and you should capitalize on this marketing strategy. A significant number of people use their smartphones to visit websites more often than other devices. That means you need to design your website to be a mobile-friendly site to attract more visitors. 

Easy-to-Understand Design

Featured Image Ways SEO Web Design Go Together Easy to Understand Design - Ways SEO & Web Design Go Together

You need to create a well-designed website where users can easily read SEO content and understand it. The way you design your site determines the number of visitors who view your content. The presentation of a web design alone can attract massive traffic to your website. Conversely, poorly designed websites can make it challenging for users to read SEO content on your site. Therefore, you must create high-quality designs to attract more visitors. 

Increase Website Loading Speed

Featured Image Ways SEO Web Design Go Together Increase Website Loading Speed - Ways SEO & Web Design Go Together

If your website is slowing down, chances are your web design could be the primary cause. You need to understand that website speed is one of the essential things when it comes to SEO. You can improve your ranking on search engines if you increase your website’s speed. Most sites fail to rank high due to their slow loading rate. Ensure you integrate SEO and web design to increase traffic on your website. 


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Key Mistakes to Avoid When Hiring a Web Designer

Posted on 27 February 2021 by EBWAY Development
Featured Image Key Mistakes to Avoid When Hiring a Web Designer - Key Mistakes to Avoid When Hiring a Web Designer

A website is your business’s number one online marketing tool. A good website has the power to grow your business while a bad one, on the other hand, can ruin it. 

However, working with a professional design agency is your best bet to ensure your business gets a website that plays the crucial role of effectively connecting with your target customers online. 

Picking the right web designer can be tough especially if your knowledge in this field is limited. This article will outline some of the key mistakes many business owners make when hiring one. 

Giving User Experience a Wide Berth

Featured Image Key Mistakes to Avoid When Hiring a Web Designer Giving User Experience a Wide Berth - Key Mistakes to Avoid When Hiring a Web Designer

Have you been wondering why your well-designed website is not delivering the results you wanted? Your guess is as good as ours – the user experience sucks. A website is as good as useless if it doesn’t meet your target customer’s needs. Many business owners prioritize design over user experience which is a big mistake. If for instance, your site focuses on selling products targeted to children such as games for 5 year olds, user experience has to be one of the things you must get right.

Failing to Optimize for Mobile Use

Featured Image Key Mistakes to Avoid When Hiring a Web Designer Failing to Optimize for Mobile Use - Key Mistakes to Avoid When Hiring a Web Designer

People do most of their internet browsing on their handsets. Ignoring this fact when developing your website is a recipe for failure. People are more likely to return to your site for a purchase if they can access it through their mobile devices whenever they want to. Ensure your design agency or designer makes this a priority. 

Picking the Wrong CMS for Your Needs

Featured Image Key Mistakes to Avoid When Hiring a Web Designer Picking the Wrong CMS for Your Needs - Key Mistakes to Avoid When Hiring a Web Designer

There are different CMS options to choose from depending on your needs. Before picking one, consider its advantages and disadvantages. This is advice your web designer or agency can provide you with since they understand your needs better.  These are the three key mistakes you must avoid when hiring a web designer. 


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Design and Kids’ Cognitive Capacity

Posted on 19 February 2021 by EBWAY Development
Featured Image Design and Kids Cognitive Capacity - Design and Kids' Cognitive Capacity

In a century in which almost all daily practices are digitalized, it is so significant to recognize the relationship between the brain’s cognitive capacity and how it has been affected by the digital design of the products that people use every day. On their smartphones, electronic tablets, and on the internet, so many people come across different design templates and strategies on distinct platforms. When it comes to kids, the role and the impact of digital design is even more intense for their development since the kids between the age of 2 and 10 are deemed to gain physical experience and improve their cognitive capacities by doing different physical activities during the day. This is the way that their limbic system improves their cognitive capacities. So far we have worked with several companies such as CognitiveKids, SmartKids, Toys’n’Kids and MentalUp which offer digitally designed content for the kids that can be as effective as physical activities. Among these companies, MentalUP offers the best digital design and content for kids’ cognitive development. Especially the games for 4 year olds that are offered by the MentalUP which are designed with different colors, rich vocabulary, and creative riddles for the kids, support the development of the limbic system along with their memory.

Featured Image Design and Kids Cognitive Capacity Digital World Offers Digital Games for Improving Kids Cognitive Capacities - Design and Kids' Cognitive Capacity

Digital World Offers Digital Games for Improving Kids’ Cognitive Capacities

Digital design contributes to improving kids’ cognitive capacities as much as physical activities do. For kids between the age of 2 and 10, it is quite important to gain visual experience to develop better functioning neural pathways. Identifying different colors, recalling specific suffixes or even words, matching the words with their meaning in the real world, realizing the differences between opposites, singing out loud, or completing a small task that is given by a superior are some examples of the activities that are offered by the digital games for the kids.

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Design Thinking: Why is Design Thinking Important?

Posted on 31 January 2021 by EBWAY Development
Featured Image Design Thinking Why is Design Thinking Important - Design Thinking: Why is Design Thinking Important?

Design thinking is a creative approach to invention that strives to interpret customer needs and generate new ideas, in order to bring a transformation on generating new products and services. Design thinking approach helps to incorporate customer needs with technology advancement, to accomplish business goals. Here are four reasons why design thinking is important for your business. 

Enhances efficiency

Featured Image Design Thinking Why is Design Thinking Important Enhances efficiency - Design Thinking: Why is Design Thinking Important?

Instead of the usual way of researching a problem before a solution is found, design thinking involves developing of prototype models and then experimenting on them, to see if they are effective. Efficiency is achieved by continuously reviewing a program rather than starting all over again when it fails. 

Helps solve consumer problems

Featured Image Design Thinking Why is Design Thinking Important Helps solve consumer problems - Design Thinking: Why is Design Thinking Important?

Since design thinking makes use of human-oriented empirical approach, designers may discover consumer needs that had not been thought of in the past. The process is continuous, so it allows companies to test the results of the outcome. Design thinkers get to better understand their customers and how to solve their problems. 

Encourages innovation

Featured Image Design Thinking Why is Design Thinking Important Encourages innovation - Design Thinking: Why is Design Thinking Important?

Design thinking gives one a chance to view a problem differently. The thinking process involves a lot of creativity and new ideas, which, at the end, leads to innovation. By employing this approach, businesses are able to provide superior services to clients. 

Ensures quality provision of services to clients

Featured Image Design Thinking Why is Design Thinking Important Ensures quality provision of services to clients - Design Thinking: Why is Design Thinking Important?

Given that design thinking involves products being taken through several stages of testing before approval, customers are assured of quality products. This approach incorporates the customer’s opinion during the design process, therefore customer satisfaction is almost a guarantee. 

Final Thoughts

Featured Image Design Thinking Why is Design Thinking Important Final Thoughts - Design Thinking: Why is Design Thinking Important?

Design thinking is not a passing trend that will be forgotten soon. It is continuously evolving from the product industry to others sectors, and will soon become a norm. The perpetual use of the design thinking approach has enabled great transformation in the business world. 

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Understanding Product Design

Posted on 18 January 2021 by EBWAY Development
Featured Image Understanding Product Design - Understanding Product Design

When it comes to the definition of product design, there are many narratives. However, product design generally refers to generating ideas and creating products that help address the needs of users in a particular market. When designing a product, there are fundamental issues that you must observe. Among the most critical factors is understanding your target market. You must evaluate your customers to understand what best suits them. The insight you get from your clients allows you to identify their needs and wants, and it is from there that you get to know what will perfectly meet their needs. 

Product Design and Its History

Featured Image Understanding Product Design Product Design and Its History - Understanding Product Design

Product design has a long history tracing back from industrial designing. Specifically, industrial designing involved the creation of products consumed by numerous people around the globe. As for industrial designing, products are established to focus on its appearance, functions, and the value provided to its consumers. Traditionally, product designing would comprise physical products like home appliances and furniture, but today we can talk of digital and virtual products like software apps. 

The Process of Product Designing

Featured Image Understanding Product Design The Process of Product Designing - Understanding Product Design

Although different companies follow different stages of product designing, particular steps are common. The framework includes: 

* Emphasizing with people 

* Defining the problem 

* Ideating a solution 

* Building a prototype 

* Testing the solution 

Tools Used in Product Designing

Featured Image Understanding Product Design Tools Used in Product Designing - Understanding Product Design

Product designing is a process that encompasses numerous disciplines. As such, different tools are used. Some of them are wireframing apps, graphic design apps, prototyping tools, data analytics tools, computer-aided design software and product roadmap apps. 

Final Word

Featured Image Understanding Product Design Final Word - Understanding Product Design

Product design is a broad concept that involves more activities than what many people think. It does not necessarily mean to make a product better. It is a complete process that involves validating a problem, crafting, designing, testing, and distributing the end product. 

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Recent Posts

  • Design Thinking in User Experience
  • Ways SEO & Web Design Go Together
  • Key Mistakes to Avoid When Hiring a Web Designer
  • Design and Kids’ Cognitive Capacity
  • Design Thinking: Why is Design Thinking Important?
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  • Design Thinking in User Experience
  • Ways SEO & Web Design Go Together
  • Key Mistakes to Avoid When Hiring a Web Designer
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